Blue Ocean Strategy
USD 40.00 USD
Specifications
| ISBN | 9781591396192 |
| Item Length | 9.5 in |
| Publication Year | 2005 |
| Format | Hardcover |
| Language | English |
| Illustrator | Yes |
| Item Height | 1 in |
| Genre | Business & Economics |
| Item Weight | 19.9 Oz |
| Item Width | 6.4 in |
| Number Of Pages | 256 Pages |
The Blue Ocean Strategy by W. Chan Kim and Renée A. Mauborgne is a business book published by Harvard Business Review Press in 2005. It explores how to create uncontested market space and make the competition irrelevant through strategic planning and leadership. The book is illustrated and written in English, making it accessible to a wide audience interested in business and economics. With 256 pages, this hardcover book provides insights into marketing, management, and international business strategies, making it a valuable resource for professionals and business leaders looking to differentiate themselves in the market.
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